Responsible for the brand's social media, content schedules, influencer and account management, website updates, and lead generation for digital sales.

I successfully positioned the brand through digital advertising, achieving 100% of my goals and optimizing costs. I drove 310% growth in digital sales with high-quality leads, improving profitability and reducing the cost per sale.

Preparation of campaign compliance reports, committee presentations, and budget management.

Responsible for planning ATL and BTL strategies for the Studio F and Studio F Man brands nationwide.

Marketing budget management for the countries of Colombia, Ecuador, and Peru, market research, and competitive analysis.

Creation of the marketing plan integrating strategies in the traditional and digital channels.