Establish objectives and forecasts for the commercial team. • Ensure ROI, TCO and IRR of sales projects | Creation of Strategic Plan, Canvas Model, Business and Marketing Plan, Business Policies, incentive plan, accelerators and business training

Creation of Strategic Plan, Canvas Model, Business and Marketing Plan, CRM implementation, incentive plan, accelerators and commercial training

Strategically plan, coordinate, supervise and execute commercial tasks with different prospects and clients • Ensure compliance with commercial and marketing activities, monitoring control and management indicators.

Definition of value proposition for B2B pricing and commercial proposal SAAS Creation of commercial proposal and tender plan

Profiling and formulation of projects for tenders, with market studies and monitoring in public procurement platforms (SECOP 1 and 2; Bolsa Mercantil; Colombia Compra) and private (SAP Ariba, Procurement) • Responsible for Identification, monitoring, presentation and support of proposals for public and private tenders (RFI, RFQ, RFP). • Define commercial strategy to open new markets in sectors and area.

• Development, negotiation, and direct relationship with more than 40 large corporate accounts from different economic sectors. • Development of business unit for mobile applications • Implementation of Zoho CRM Plus for the commercial area