Economist, Specialist in Marketing Management, with experience in managing 360 Marketing strategies, with a focus on opening markets and positioning brands, products and services.
Design a marketing and sales plan for the retail and wholesale channel. Select suppliers and develop the purchasing plan with its respective budget. Perform commercial management for the fulfillment of sales in the retail and wholesale channel. Implement collection management and collection of overdue portfolio of accounts receivable from customers. Carry out negotiations with supermarkets and department stores
Design a marketing and sales plan for the retail and wholesale channel. Select suppliers and develop the purchasing plan with its respective budget. Perform commercial management for the fulfillment of sales in the retail and wholesale channel. Implement collection management and collection of overdue portfolio of accounts receivable from customers. Carry out negotiations with supermarkets and department stores
Conduct market research and present business intelligence project reports. Structure the marketing plan and the brand communication plan. Analyze advertising pieces and copy according to the contracted marketing campaign.
Major achievementDevelop business strengthening projects with Chambers of Commerce