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Marco Aurelio Rivera Lara

Salesforce Business Analyst
Skills
(Self-evaluation)
Languages
Ingles:
  • Habla
    90%
  • Lectura
    90%
  • Escritura
    90%
Español:
  • Escritura
    100%
  • Lectura
    100%
  • Habla
    100%
Professional profile

Senior Salesforce Consultant with experience leading CRM initiatives , business analysis , and delivery coordination . Skilled in stakeholder management , Salesforce solution design , and cross-functional collaboration to deliver scalable CRM solutions

Work experience

Senior Consultant
deloitte | April 2026 - July 2026 (3 meses)
Used skills

Contributed to backlog refinement, requirements analysis, delivery planning, and facilitated communication between business and technical teams to reduce risks and improve execution.

Major achievement

Supported Salesforce delivery initiatives in Agile consulting, collaborating with senior stakeholders and cross-functional teams to align business priorities and delivery objectives.

Business Analyst
ksquare | salesforce partner | July 2023 - March 2026 (2 años 8 meses)
Used skills

Coordinated cross-functional teams, defined scope, prioritized CRM initiatives, supported digital transformation, facilitated solution design workshops, promoted Salesforce best practices, and supported user adoption.

Major achievement

Led discovery workshops and business analysis to align Salesforce solutions with business strategy and customer engagement objectives.

Salesforce Functional Consultant
technovalue | salesforce partner | November 2021 - June 2024 (2 años 7 meses)
Used skills

Worked with QA and deployment teams, maintained client relationships, delivered multiple Salesforce projects, and provided remote support after go-live.

Major achievement

Participated in full-cycle Salesforce implementations, focusing on Sales Cloud, configuration, deployment, and post-go-live support.

Education experience
International Business Master Degree
Universitat pompeu fabra | Maestría
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