Developed and executed integrated digital marketing strategies across social media, paid media (Meta Ads), and AI-powered marketing tools. Focused on content creation, audience segmentation, and campaign performance analysis.

Led digital marketing strategies using AI tools, Meta Ads, and content creation, increasing occupancy from 11% to 23%.

Oversaw multi-million-dollar advertising portfolios, budget planning, performance forecasting, and advanced audience segmentation. Produced executive-level performance reports using Google 360, Excel, and Meta tools.

Managed high-budget ad portfolios, led full-funnel Meta Ads strategies, improved ROAS, and scaled e-commerce sales (+13%).

Managed budget forecasting, investment planning, and performance projections for commercial accounts. Implemented performance monitoring frameworks and delivered high-level financial reports.

Supported financial and investment planning for large-scale marketing accounts, optimizing budget allocation and ROI.