Lina Gonzalez
Marketing Leader
Professional profile
Creation of marketing strategies in different channels, portfolio mix analysis, promotion and purchase incentive campaigns, Social media skills, from content creation to metrics analysis, google analytics
Work experience
Marketing Leader
sayonara | February 2020 - January 2021 (11 months)
Annual strategic plan, analysis of results in sales and promotions, analysis of social networks, implementation of guidelines, team coordination, work with advertising agencies.
Major achievementMarketing strategies Portfolio mix Social networks
Head Of Marketing
aral thel | April 2020 - October 2020 (6 months)
-Development of incentive strategies for distributors -Coordination of customer service -Coordination of commercial strategies -Design of strategies for costumer journey
Major achievementMarketing Strategies Customer Service Strategic Planning
Education experience
Marketing and Advertisement
Universidad de caldas | Undergraduate
Universidad de caldas | Undergraduate
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