Development of the B2B business, achievement of business clients, Management of Distributors of the institutional channel (Dispapeles, sales and brands, Panamericana, supplies and printing, cleaning houses, among others) ● Accompaniment and monitoring of distributors, plan to enhance the brand within each one of them. ● Loyalty plan for the sales force of distributors, monitoring and maintenance of end customers

Achievement of new clients, maintenance and loyalty of current clients ● Establish long-term relationships of trust with the distribution channel and final client, in order to achieve the preference of our Institutional brand, complying with the commercial objectives established by the company. ● Management of key accounts (direct clients of the company) maintaining a long-term business relationship.

Present, execute and monitor the value added program for institutional end customers at Bogota and national level. Train employees of client companies. Organize events, congresses and meetings with internal and external clients. Develop activities that facilitate and serve as support for the sales force. Create and develop management indicators for the position. Management of the SAP CRM tool.