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Marcela Molina Alvarez

Freelancer Community Manager And Content Marketing
Skills
(Self-evaluation)
Languages
Professional profile

Work experience

Freelancer Community Manager And Content Marketing
freelancer | April 2022 - Present (4 years 7 months)
Used skills

Market segmentation and formulation of the Buyer persona, identifying the ideal client and generating positioning and sales strategies. Creation of logo, branding and images of the Instagram feed and stories, as well as video editing. Copywriting in publications. Analysis and review to get KPIs Direct communication with customers and foster relationships of trust. Publication scheduling.

Specialized Professional
corantioquia | February 2017 - July 2019 (2 years 5 months)
Used skills

Development of processes and procedures with the work team and stakeholders, generating quality in corporate services. Ensure compliance with the ISO 9001 and ISO 14001 standards in their 2015 versions, achieving the approval and updating of the System. Carrying out internal audits and attention to the audits of the certifying entity. Formulation and evaluation of strategies for the implementation and maintenance of the Management System

Development Plan Assistant
universidad de antioquia - cis | September 2016 - December 2016 (3 months)
Used skills

Assistance to team members in the logistics of the Institutional Development Plan formulation events Preparation of reports and Data Entry Planning and scheduling of meetings with supervisors, and other people from the university community. Discretion in confidential matters Proposals on initiatives to approach the university community, managing to increase their participation in Plan events.

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