I'm trying to write a bot to log in and checkout automatically on the https://zalando.it site (is the same in other languages), but i don't understand how to write a request like this in ajax (this is the login form):

Payload is like 3 elements "email, secret and request". This is my code:
$(document).ready(function(){
$("button").click(function(){
alert("ciao");
$.post("https://accounts.zalando.com/api/login",
{
email: "myemail",
request: "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",
secret: "mypassword"
},
function(data,status){
alert("Data: " + data + "\nStatus: " + status);
});
});
});
It returns a 403 status code. Why?